In 2020 The Taste of Texas Hemp Cup was founded by friends and hemp lovers Sarah Kerver, founder of Custom Botanical Dispensary & Texas wellness brand 1937 Apothecary, and Liz Grow and Patrick Pope, founders of the only cannabis-focused production company in Texas, Grow House Media. They felt that it was necessary to celebrate Texas Farmers’ first legal hemp harvest in 80 years as well as to introduce the Texas consumer to this new world of health and wellness through Texas hemp and hemp byproducts.